“Cars aren’t just metal and rubber. They’re freedom, expression, dynamism and power. They’ve carried our dreams for over a century and they’ll carry them for another.”
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– Richard Hammond
Founder, DriveTribe Collective
CARS ARE
CHANGING FAST.
Too fast for the old guard, too slow for the disruptors and far too noisily for anyone to agree on what comes next.
WHY NOW?
The internet scattered car people across YouTube, social media, forums and shouty comment sections. The DriveTribe Collective brings us back together – to celebrate cars in all their noisy, rebellious glory while actually tackling the big questions.
“The car is the best thing we’ve ever made… there’s never been a better or more important time to talk about them.”
Richard Hammond
Founder, DriveTribe Collective
We are here to shape what’s next,
with the people who care enough to get it right.
A MOUTHPIECE AND A MEETING PLACE
This isn’t a magazine. It’s not a showroom. And it’s definitely not another list of Top Ten Hybrids for Under £10k.
Inside, you'll find:
INFORMATION
CELEBRATION
No PR gloss. No industry spin. Just the facts, stories and perspectives others won’t say out loud – so when the debate kicks off, you actually know your stuff.
From a Fraser Nash hooning up Prescott Hill to a Renault 5 EV that makes you feel like a seven year old on Christmas morning again – this is where joy lives.
CONNECTION
Livestreams, podcasts, behind-the-scenes stories and discussions you can actually join. Bring your opinions. Challenge ours. Tell us that story about the car that changed your life.
WHO'S IN
A collection of the most influential voices across motoring – from designers to drivers, mechanics to journalists, engineers to presenters – to fuel you up with the kind of pub chat that leaves your friends asking: “How the hell do you know that?”
More names to be announced...
JOIN THE DRIVETRIBE COLLECTIVE
A mouthpiece and a meeting place for people who love cars.